Paper Crown, Randa Selling Men’s Ties in Women’s Dress Area
The collection is being targeted to brides and is merchandised in a women’s shop at Lord & Taylor.
By Jean E. Palmieri –
It’s no secret that the men’s neckwear business has been struggling in recent years. But Randa, the category’s largest manufacturer, is not about to roll over and play dead.
Instead, it has teamed with Paper Crown, a popular women’s collection founded by Lauren Conrad and Maura McManus, to create […]